Tourism Richmond Who We Are

Championing our great city through collaboration.

Richmond, BC is a fantastic place to live, work, play, and visit. We collaborate with local businesses, tourism service providers, and the City of Richmond to showcase everything while providing helpful information for all visitors and locals to help them make the most of their time here. 

Tourism Richmond is a non-profit, stakeholder-driven destination marketing organization (DMO) promoting Richmond to residents, leisure travellers, meeting planners, travel media, and organizations that influence travel. We also work closely with travel and tourism industry stakeholders and municipal officials to enhance and position Richmond as a can’t-miss part of Metro Vancouver.

Our primary mandate is to increase awareness through sales and marketing initiatives and to provide excellent visitor experience and stakeholder services. Our ultimate goal is to ensure Richmond and our community benefit from a thriving visitor economy.

Tourism Richmond is funded through the proceeds of Municipal Regional District Tax legislation (MRDT– a 2% tax applied to sales of short-term accommodation). We are governed by a Board of Directors from the accommodation sector, tourism non-accommodation sector, and senior City of Richmond employees. Click here to become a Tourism Richmond stakeholder.